Affirmations and why they don’t work well

Posted on June 5, 2020 by Categories: News

Affirmations appeal very much to one type of learning/memorising style. That is, those people who are auditory digital and that’s only about 10% of the population. These people learn best when something makes sense and has been done in a logical step-wise manner.


The other 90% comprises 40% visual people (preferring to watch how something is done), 40% kinaesthetic (preferring to do and practise the actions) and 10% auditory (preferring verbal instructions – or to repeat the written word inside their head).


It’s really the auditory digital people who gain most from affirmations. However, even though I’m in that category, I still don’t like or champion affirmations. Why? Because you still have 2 other hurdles to overcome before the affirmation will work.


  1. The powerful belief that what you’re saying is true or cold be true. The strong inside knowledge that this is very much a possibility, even a probability. In other words, this is highly likely to be part of your beliefs and values systems.
  2. Your logical mind, your conscious, aware mind and your non-logical, unconscious mind agree that this could be a possibility. Your unconscious stores your memories, emotions and habits. If your unconscious were to dip into those stores, would they find some opposition to the affirmation?


Very often, our unconscious minds have a dry sense of humour. If you use an affirmation such as, “I’m a money magnet,” (I’ve seen this thousands of times on Facebook!), you mind may simply have a giggle and say, “No, you’re not!” In this case, the affirmation is washing down the drain and totally ignored.


What can you do that’s far more powerful than an affirmation?


  1. Set goals. Goals aren’t emotional states, they are the full package. With all the sights, sounds, feelings of what you can achieve. To set goals that the minds are both in agreement with, see this blog for more tips or watch this video


  1. If you’re plagued by what-ifs and negative thoughts, try a Pattern Interrupt. This is a short, sharp way to stop that flow of negative images or words.


  • If you’re auditory or you’re hearing negative words, practise turning the volume down, more and more each day
  • If you change the voice inside your head to a cartoon character – I like Marge from the Simpsons, Donald Duck or Velma from Scooby Doo – then the voice becomes silly and the mind rejects it!
  • Try singing
  • Say, in your best school marm voice, “STOP!” or “ENOUGH!” or “NO!!”
  • Do a challenging times table – how about the 26x table?


Any of these can be used. When done earlier enough, i.e., as the what-if or negative self-talk begins, and frequently enough, they start to become part of the habit too.


For example, as you begin to launch your what-if movie, suddenly you hear Marge from the Simpsons saying, “Don’t be so ridiculous!”. When you repeat the same Pattern Interrupt, it gets turned on automatically!


Now, all of this sounds so much more practical and action-taking than an affirmation, doesn’t it?